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The famous Cross Your Heart bra was created in the 1960s and quickly became a firm favourite amongst women for its iconic X-chest construction that separates and lifts the breasts whilst ensuring the perfect fit.
Since its launch, the Cross Your Heart bra design has been revised to provide variations of the classic that will suit everyone, from wired to non-wired, in various fabrics such as cotton, microfibre or lace… The choice is yours!
NEW
Rediscover our iconic Classic Lace Support collection now crafted with recycled fabrics for a more responsible approach.
You can choose whether you want something classic or subtle and if you want an underwired or non-wired style. Our latest drop combines femininity with our expertise to create the Recycled Classic Lace Support line. They will become the key pieces to your underwear drawer.
Shop more sustainable and feminine lingerie with our iconic styles.
Taking things back to basics, the iconic Cross Your Heart bra gives you the iconic support offered by the very first version of the bra
This bra lifts and separates the breasts for an enhanced shape with its X-front construction, wide straps and supportive underband for a secure fit.
Find all the support you need in our cotton range of Cross Your Heart bras that are both supportive and extremely comfortable. You will love the full coverage in soft cotton that keeps you feeling comfortable and supported all day long.
The Classic Lace Support is a modern take on the original Cross Your Heart bra, with its comfortable and contemporary fabrics it gives the original style a little update. The Classic Lace Support range offers the X-shaped front, full coverage and excellent support.
Discover the Cross Your Heart bra in soft microfibre that provides you with expert support and all-day comfort with the iconic X-chest construction. The microfibre Cross Your Heart bras are available in a classic or more feminine styles, which have been decorated with pretty lace and tulle.