Combining femininity, comfort and a responsible approach, this collection made from recycled materials comes in wired and non-wired versions, making it a must-have in your wardrobe.
Created in the 1950s, the original Cross Your Heart 165 ensures perfect support with a classic non-wired bra, designed to lift and separate for a beautifully enhanced bust.
Made from organic cotton and available with or without wires the Recycled Classic Cotton Support bras where launched in 2024. They offer elegance and all-day comfort thanks to the soft fabric and delicate embroidered details.
Combining elegance and comfort, the Classic Micro Support bra hugs your silhouette with microfiber cups, lace, and dotted tulle, featuring its signature crossed construction for perfect support. Soft and modern, it offers a feminine look with effortless lightness. Available in three timeless colors.
Welcome to the Playtex® online store, the official address for the Playtex® women's lingerie brand. Key reference in the world of women's lingerie, Playtex® has been a corsetry expert for over 70 years. Playtex® lingerie is defined by products that are comfortable, elegant, and offer strongsupport. By combining comfort, support, and aesthetics, Playtex® lingerie offers models that adapt to all body types and meet the needs of every woman. Whether you're looking for a bra, panties, or shapewear, Playtex® aims to enhance every silhouette while ensuring optimal comfort.
With iconic models such as the non-wired Cross Your Heart bra, the Ideal Posture posture-correcting bra, and the Perfect Silhouette shaping girdle, Playtex® prioritizes high-quality shaping products. Lingerie that enhances your figure while providing optimal comfort: that is Playtex’s commitment. All Playtex® products are available on playtex's official website, offering exclusive deals and early access to new collections
